Experience Obsession CLG Tour 2025
ON DEMAND VIDEOS
Revisit Obsession CLG Tour 2025 and access on-demand videos from both tour locations. Gain actionable insights from industry leaders from Adobe, Zoominfo, NICE, ZScale, Amazon, LastPass, Databricks and many other key voices in customer marketing.
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Why watch the free on-demand Obsession CLG Tour 2025 sessions?
Join leading CMOs, customer marketing specialists, advocacy managers, and community leaders at the Obsession CLG Tour—a premier event shaping the future of Customer-Led Growth. Connect with 150+ industry peers and hear from 40 expert speakers as they tackle the latest challenges and opportunities in Customer Marketing during today’s complex B2B environment. Obsession is your go-to destination for actionable insights and meaningful connections, designed for marketing, advocacy, and community professionals committed to driving real impact.
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Gal Biran, Co-Founder and CEO, Base AI
Customer Marketing Reimagined with AI
Sofia Rodriguez Mata, Director of Community, Cyberark
Employees as advocates: Fueling Digital Success. A Case Study - Cyberark.
Dan Fennell, Sr Director Customer Marketing,
ZoomInfo
Intelligent Advocacy:
Building the future of Customer Marketing with AI
Jackie Gu,
Senior Customer Marketing and Advocacy Manager, Product Marketing, Fastly
Beyond the First Yes: Build Repeatable Customer Success for Ongoing Advocacy
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Josselyn Graham and Audrey Strohm - Zscaler
Panel: Leaning Into AI to Scale Up Your Content Engine
Brendan Leehe,
Head of Customer Marketing, Higher Logic
From Reactive to Remarkable:
How to win at customer marketing in the age of AI
Kristen Ribero, VP of Marketing, Unit Q
Building Strategic Advocacy to Drive Revenue
Demario Bell, Senior Community Manager, North America, Marketing Developer Experience, AWS
Scaling with Heart and Edge: The Community Leader's Paradox
Nicole Saunders,
Senior Director, CX Strategy, Higher Logic
The Dream Team: Customer Advocacy + Community
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Sara Steffen, Sr. Director, Customer Marketing & Colette Chavalia,
Principal Customer Marketing Manager, Databricks
Spill The Brand Tea: Turning Customer Stories Into Shareable Moments
Scott Wilder,
Global Head of Digital Self-Serve, LastPass
Optimizing Your Content for AI Engagement
Kara Bankhead, Director of Customer Advocacy, NICE
Executive Customer Advisory Board: Your Playbook for Creating Engaged ECAB.
David Lauder-Walker, Director, Customer Enablement and Care, Adobe
How Support Communities Drive Strategy, Growth and Retention
Jacob Harris,Customer Experience Director, Bettermode
The Future of Community with AI and its Effect on Advocacy
Thao Littler, Sr. Customer Marketing Manager, Crunchtime
Effective Storytelling Takes a Village: Behind the scene of my Gong-cha X Crunchtime production
Spencer Cook, Customer Advocacy Manager, Deel
The New Rules of Advocacy: AI, Game Mechanics, and a Whole Lotta Vibe
Dani Weinstein, Head of Community, IBM TechXchange
Sustaining, Strengthening Community & Human Connection in an Emerging World of AI
Dan Kalmar, Creative Director, Testimonial Hero
The Future of Customer Proof: 7 Things Learned from Creating +2,000 Customer Stories
Laurence Cadieux, Communication Team Lead, Devolutions
An Ecosystem By Design: Creating a One-Stop Experience
Amanda Crocker, Senior Customer Advocacy Manager, Splunk
The Ripple Effect: Amplifying Customer Advocacy for Exponential Growth
Chloe Ryan, Group Manager, Customer Marketing, Zendesk
From Hype to Impact: How AI is Powering Customer Marketing
Sonia Starova, Customer Advocacy Manager, Temenos
How to Scale Your Advocacy Program from 0 to 1,000
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Jennifer Doyon and Ryan S. Quackenbush, Principals, Referentials, Inc.
A Stick-to-It SLA for Customer Programs
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