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Command & Control

Your Control Center for Customer-Led Growth

Today's teams are under pressure to grow accounts, report revenue impact, and align strategy across teams. We turn those challenges into your competitive advantage.

Drive Customer Engagement and Expansion with Precision

Six powerful capabilities to orchestrate your entire customer marketing strategy from one place.

Cross-channel campaigns
Orchestrate Cross-Channel Campaigns

Define activation types, set triggers, select channels, customize content, and manage rewards — all from one workflow.

Branding customization
Make It Your Own

White-label everything. Customize colors, logos, and messaging to match your brand perfectly.

Rewards and gifting
Show Appreciation to Your Champions

Integrated rewards and frictionless gifting that keep your advocates motivated and engaged.

Customer targeting
Target Your Customers Effectively, At Scale

Hyper-personalized campaigns using account and individual data with custom filtering for precision targeting.

Team collaboration
Cross-Company Collaboration

Slack integration, reference requests, nominations, and self-service content discovery for seamless teamwork.

Analytics and reporting
Show Your Impact with Analytics & Reporting

Track program results, measure ROI, and link revenue impact to your customer marketing efforts.

Orchestrate Cross-channel Campaigns

Define your activation type, set behavioral triggers, choose delivery channels like email, SMS, Slack, or in-product messaging, customize content for each audience, and manage rewards — all within a single, powerful workflow engine.

Campaign orchestration dashboard
Branding customization

Make It Your Own

White-label your entire customer marketing experience. Customize colors, logos, messaging, and portal design to create a seamless brand experience that feels native to your organization.

Show Appreciation to Your Champions

Integrate rewards and gifting directly into your CMA programs. Create a frictionless experience where advocates are recognized and rewarded automatically for their contributions.

Rewards and gifting
Targeting and personalization

Target Your Customers Effectively, At Scale

Build hyper-personalized campaigns using account and individual data. Filter by lifecycle stage, engagement score, industry, company size, and custom attributes to reach exactly the right people at the right time.

Show Your Impact with Analytics & Reporting

Track program results, measure ROI, and demonstrate revenue impact. Connect customer marketing activities directly to business outcomes with real-time dashboards and exportable reports.

Analytics and reporting dashboard