Register for Our MeetUp in NYC (POSTPONED)

Join us for a Manhattan meetup where we're bringing together marketing leaders and customer marketing experts to discuss lifecycle marketing, including: 

• The future of lifecycle marketing in the age of AI
• How are customer programs influencing revenue - KPIs and measurement
• Building a customer marketing team and goals in 2025

Whether you're a marketing leader or specifically responsible for customer engagement, upsells/expansions, journey and lifecycle marketing, community and advocacy, or all of the above at your organization, join the event to learn how to scale your customer programs and tie them back to revenue influence. 

SPEAKERS

• Gal Biran - CEO & Co-Founder, Base
• Chris Irwin-Dudek - Vice President Marketing Communications, AR/PR, NICE

AGENDA

• 4:00pm - Opening remarks by Gal, CEO & Co-Founder of Base
• 4:15pm - Current and future state of lifecycle marketing from a CMO perspective 
• 4:45pm - Make AI work for your customer marketing programs
• 5:15pm - Showing ROI - customer marketing attribution and influence on growth and retention 
• 5:45pm - Closing remarks
• 6:00pm - Drinks, Snacks and Networking