A pioneer of Customer Marketing and Advocacy, Kevin Lau spoke at our industry event the Obsession Summit in San Francisco.
Here's what we learned from him during his session titled: The 5-Step Playbook for Creating Customer Awards Programs that Rival the Oscars.
Watch now to learn:
- The 5-step playbook for devising a customer awards program plan
- Why you should give yourself at least 6 months to prepare
- How to measure results and impact of your awards program
- Tips for building excitement, visibility, and customer advocacy through awards
Sign up to watch now.
