Early Bird tickets for Obsession 2026 are now open. Get your 50% off
Login
Best Practices
Registration open

July 28th | 9 AM PT / 12 PM ET

60 minutes | Virtual

B2B Reviews: Strategy Considerations and Tracking

Watch the recordingSave my seat

Save your seat

Register to watch the recording

B2B Reviews: Strategy Considerations and Tracking

Reviews are social proof that move buyers. In this session, Victoria LaPlante, Irwin Hipsman, and Gal Biran discuss B2B review strategy considerations and how to track the impact of your review programs.

In this session you’ll learn how to:

  • Build a B2B review strategy that generates proof
  • Choose the right review sites and moments to ask
  • Track review volume, quality, and impact
  • Turn reviews into sales and marketing assets

Key Topics

  • B2B reviews
  • Social proof
  • References and reviews
  • Program tracking

Speakers

Victoria LaPlante

Founder

Customer Advocacy Professionals

Gal Biran, Co-founder & CEO at Base AI

Gal Biran

Co-founder & CEO

Base AI

Irwin Hipsman

Customer Success Leader

Former Drift, LinkedIn