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July 28th | 9 AM PT / 12 PM ET

60 minutes | Virtual

Opportunities, Challenges and Impact for Customer Marketing in 2022

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Opportunities, Challenges and Impact for Customer Marketing in 2022

Where should customer marketers focus their energy? In this session, an expert panel with Barbara Thomas, Asha May, and Gal Biran discusses the biggest opportunities, challenges, and impact areas for customer marketing.

In this session you’ll learn how to:

  • Spot the biggest opportunities for customer marketing
  • Navigate the challenges facing the discipline
  • Focus on the programs with the most impact
  • Plan your customer marketing priorities

Key Topics

  • Customer marketing trends
  • Industry insights
  • Program strategy
  • Opportunities and challenges

Speakers

Barbara Thomas

Sr. Customer Advocacy Program Manager

Imprivata

Gal Biran, Co-founder & CEO at Base AI

Gal Biran

Co-founder & CEO

Base AI

Asha May

VP, Customer Marketing

DataRobot