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HubSpot's Winning Collaboration Between Customer Marketing and Customer Success

HubSpot's Winning Collaboration Between Customer Marketing and Customer Success

In this webinar, we’ll learn HubSpot’s unique strategy for Customer Success and their Customer First approach, embodied in programs run by CS and Customer Marketing.

Check out our webinar with Jonathan Corbin, VP of Customer Success and Global Strategy and Laurie Aquilante Faiola, Director of Customer Marketing at Hubspot, while they share insights on the roles & responsibilities that their Customer Success and Customer Marketing teams take on, and the decisions they have been making in real-time over the last few months following COVID-19.

Watch now to learn:

  • How to make the most of customer segmentation, and manage ongoing communication with your customer.
  • The programs and actions that HubSpot has rolled out to help customers and shore up for the second half of 2020.
  • Smart ways to protect your customer-base through retention marketing, upsell and expansion strategies.

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Key Topics

  • How to make the most of customer segmentation, and manage ongoing communication with your customer.
  • The programs and actions that HubSpot has rolled out to help customers and shore up for the second half of 2020.
  • Smart ways to protect your customer-base through retention marketing, upsell and expansion strategies.

Speakers

Laurie Aquilante Faiola

Director of Customer Marketing

HubSpot

Gal Biran

CEO & Co-Founder

Base AI

Jonathan Corbin

VP of Customer Success

HubSpot